This Sunday, October 25th, U2 is playing live in your living room. Provided you have your HDTV connected to the internet, U2ube, the clever moniker for this historic event, will allow you to take advantage of the Irish super group’s latest marketing effort in support of the current U2 360° Tour.
U2 has teamed up with YouTube to stream the band’s Los Angeles concert free of charge on Oct. 25.
The event, which takes place Sunday at the Rose Bowl in Pasadena, kicks off at 8:30 p.m. and will be broadcast live and made available in the U.S., England, France, Canada, Italy, Spain, Japan, Brazil, Australia, New Zealand, Ireland, Mexico, India, Israel, South Korea and the Netherlands.
U2 manager Paul McGuinness said, “The band has wanted to do something like this for a long time.”
Taking a look at some of the new features that Live Nation has been rolling out
you can see that Live Nation is using a well-rounded Web 2.0 approach to leap their competition. Time will tell if live internet streaming will be the next step in enticing concert goers to use Live Nation’s services to enjoy their favorite music acts. For this weekend at least, the concert may be right in your own home. Happy viewing.